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Converting Your Instagram Account and Linking Facebook

Converting your Instagram a professional account and linking your business’ Facebook page gives you the benefit of sharing to both accounts simultaneously. It also increases your page views and suggests your page to a larger audience and when you run ads on Facebook, it doubles for free on Instagram.

Switch to a Professional Account in 10 Easy Steps


1. Login to Instagram – you must log in on your phone or tablet.

2. Click on your profile picture/logo in the bottom right hand corner.


3. Swipe right.

4. Click “Settings” at the very bottom.



5. Click “Account” (half way down).

6. Scroll to bottom and click on blue “Switch to Professional Account”.

7. Select Business, then next.



8. Keep going. 😉

9. Once you see this screen, select the Facebook business page associated with the account.



10. That’s it! Now when you add a photo to Instagram, you have the option of sharing with your Facebook page amoung all the other wonderful benefits.



Already switched to professional account?


Here’s how you can link your Instagram’s business page to your Facebook business page. If you completed all the steps above the first time, you will not need to complete this action.


Note: Many people accidently link to their personal account. You can verfiy by clicking on the Facebook tab.


1. Login to Instagram – you must log in on your phone or tablet

2. Click on your profile picture/logo in the bottom right hand corner

3. Swipe right.

4. Click “Settings” at the very bottom.

5. Click “Account” (half way down).

6.Click Linked Accounts.



7.Then Facebook and click the Blue Box that says “Grant Access”.



8. Occasionally, the page it selects is your personal account and not the business page. You may have to click your name and then select from a list of pages before closing.


9. If you utilize a third-party scheduler, such as Hootsuite, Buffer or Later, you will need to complete an additional step. If you are the page owner, you can go into your organization's Facebook page Settings and under the Instagram tab, click "review connection" and follow the steps.


If you have any questions or get stuck, don't hesitate to reach out!

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