Why Pregnancy Centers Can’t Rely on AI-generated Content

In the digital landscape, where every click counts, AI-generated content can be tempting. For those of us who are striving day in and day out to reach women considering abortion, the stakes are much higher than just your website's SEO rankings. 

At Stories Marketing, we advocate for the power of real people with experience to manage your SEO, write content, and connect with your audience authentically. Here is why this matters when it comes to reaching her.

Authenticity and Relatability

Authenticity is key to building lasting relationships with your audience. Consider the difference between reading a generic, AI-generated blog post about abortion and a heartfelt account from someone who has walked in those shoes. Genuine stories, shared by real people, create a sense of relatability and trust. When your audience feels heard, valued, and understood, they are more likely to engage with your content and services.

Compliance with Google's Guidelines

Beyond the emotional impact, choosing human expertise over AI-generated content aligns with Google's guidelines and best practices. Google values high-quality, user-centric content that adds value to searchers' lives. People with experience can create content that meets these criteria, ensuring your website ranks well while delivering the valuable content your audience is searching for.

Empathy and Understanding

Real people bring empathy and understanding to the table, especially when addressing sensitive topics like abortion. Our Stories Marketing team has vast collective first-hand experience working inside Pregnancy Clinics. Our boots-on-the-ground, real-life experience of serving women, their partners, and families navigate the complexities of an unexpected pregnancy is unmatchable for AI. Drawing from personal or professional experience, a human content creator can craft a message that resonates with your demographics and target audience. This approach fosters trust and connection, leading to meaningful engagement and positive outcomes.

Just The Facts Ma’am 

Your reputation could be at stake. Nothing will discredit your influence faster than misinformation; cancel culture is watching you closely. Accuracy is essential to your overall SEO and content creation, as well as your reputation and credibility. AI-generated content has shown a high risk of inaccuracies since its inception. AI-generated articles about abortion may include incorrect statistics, outdated information, phony or fake research references, and more. Such misinformation damages your credibility and can negatively affect your SEO efforts. Written and fact-checked by a pregnancy center marketing expert ensures your content is reliable and trustworthy, resonates with the brand and demographics you serve, and aligns with your search engine's quality standards. 

Why It Matters

Managing your SEO and content creation with real people who have experience reaching women considering abortion isn't just about following best practices; it's about transforming lives. It's about providing support, guidance, and accurate information to those facing difficult decisions in real time. By choosing human expertise, you're not just optimizing for search engines; you're optimizing your ability to impact your community, transforming it one life at a time.

Are you ready to make a meaningful impact through your content? 

Contact Stories Marketing today to learn how our team of compassionate content writers with pregnancy center experience can elevate your SEO, create compelling content, and connect with your audience on a deeper level. 

Let's create authentic content that matters and make a difference together.